Color shampoo that prevents yellowing in high-tone, brown colors

Focused on violet x blue, the complementary colors to orange and yellow. It suppresses yellowing and brings out a sense of transparency*, maintaining the ideal color.
*Refers to the vibrancy of hair color

Uses betaine-based cleansers
Employing betaine-based cleansers that are less stressful on the scalp and wash while retaining necessary sebum, making it safe to use on scalps that can easily become sensitive due to coloring.

Gentle on both scalp and hair formulation
Free from sulfates (such as sodium laureth sulfate), silicones, mineral oil, parabens, and ethanol. Patch-tested (not guaranteed to be trouble-free for all skin types).